Awareness Campaign Branding Campaign New Cairo Promotional Campaign

MENASSAT DEVELOPMENTS Expands Its Opportunities on Cairo’s Billboards, Launching The Brand-New Project Eclipse Business Space

February 8, 2022

Menassat Developments, the prestigious real estate developer in the Egyptian market, has returned to mark its presence on the OOH advertising scene across Cairo’s streets, as it is taking a subsequent step of expanding its opportunities by officially launching the brand-new project, Eclipse Business Space in New Cairo.

— advertisement —

Menassat Developments is introducing the “simply unique” Eclipse Business Space, delivering spacious units from retail, offices, and clinics with stunning modern designs in a strategic location close to vital spots; in the heart of New Cairo.    

As for the visuals, they have chosen the minimal design style that was utilized in its most recent OOH marketing campaign, focusing solely on the ad copy. The project's logo and name, illustrated in a particular as well as a distinctive shape on the background, where the "c" letter in the word "Eclipse" is taking the shape of the lunar eclipse. The ad copy also reveals a competitive payment plan for the project “Starts from 10% Down Payment Up to 9 Years Installments” with an immediate delivery after 3 years, adding the official hotline for more details.  

To find out more about Menasst Development’s campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.

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