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Awareness Campaign Branding Campaign BE Nile Developments

Nile Developments Stirs Up Audiences on Cairo's Billboards with its Unorthodox Designs

By INSITE OOH
November 3, 2021
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Nile Developments, one of the leading real estate developers in Egypt, has garnered attention on the outdoor marketing scene once again across Greater Cairo’s highways, providing its customers with incomparable services as well as offering a new unprecedented concept of entertainment services. This new outdoor advertising campaign has made an impact on the billboards after its latest OOH campaign

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The esteemed developer is back again with unorthodox designs, featuring individuals photographed upside down, manifested on pink and red themed backgrounds to demonstrate that the aforementioned brand exceeded all limitations by offering unique and remarkable projects that go above and beyond, which distinguished them among other developers in the real estate market. The ad copy adorns the OOH campaign with some catchphrases that invite the audience to invest with Nile developments, highlighting phrases like "BE Authentic" and "BE Stunning", appearing on a black backdrop.  

Longing for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.


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